Here at ApplEvangelist.com we frequently
discuss gush about Apple products and how they can change your life. Unfortunately, these discussion are hypothetical and may not always apply to you the reader. How do these innovations translate to the real world? Enter our new column Apple Anecdotes: Stories from the Real World; actual use cases where Apple devices have shifted our traditional expectations for how we live and work day to day.
But first an only slightly related tidbit: you may have noticed the conspicuous lack of Apple advertisement during the Super Bowl. This time slot is coveted by almost anyone looking to market their products. Apple’s absence was only highlighted by the massive campaign Samsung launched that insulted and demeaned Apple users by calling them mindless sheep, essentially. Some on the internets were going as far as to say Samsung was winning. Then the game ended. And as the Lombardi trophy was ceremoniously escorted to the presentation stage, the best commercial Apple could make started to play out. Almost every player within sight of the television cameras whipped out their iPhones and iPads to capture the moment. That’s winning.
Getting back on track: I’ve been at a convention this week for my real job. As you might expect, android phones are becoming more common place. That’s not to say there are no iPhones. I would guess the ratio to be 2:1 iPhones to Android devices. But there is another device that has exploded on the scene in a short amount of time and can be found everywhere at conventions: Apple’s iPad.
At today’s professional conventions, the iPad is in the hands of presenters, exhibitors, and convention goers alike. The specific convention I was part of had no less than three different interest sessions highlighting the use of iPads in the classroom. Not tablets in general…iPads. Other presenters had non-technology related topics but still used the iPad as either their own personal notes or as a way to deliver slides to the audience via projector. Vendors in the exhibits area were using iPads as ways to showcase products, collect customer information, and as point of sale systems with Square’s card reader accessory.
As a convention goer, my experience was completely changed with an iPad in tow. Digital handouts were available online for almost every session. With a tap of the screen I was able to download these to the iPad and open them into iBooks to follow along or into other Apps that allowed me to add my own notes to the PDFs. When a book was suggested on a topic, I was able immediately find it in the iBooks store and download a sample. Twitter allowed me to follow what others were saying about sessions (and the best gathering spots for after). When to opportunity presented itself to share an important document with someone, I was able to use iCloud to download it to my iPad and email it out the the person who wanted it.
With such a wealth of third party apps, easy user interface, perfect size for productivity and portability, prepare to see a lot more iPads at the next convention you attend.
What stories do you have? How are Apple devices changing your daily life and shifting traditional expectations in your field? Send us your story and we might feature it in our next Apple Anecdotes column.